The Platform Police · Case 03 · Kapture · 33 s
Four cents a recording. A million recordings.
Saving your hard-earned money, one client at a time.
A lead buyer pays four cents for every recording of a form being filled in. They have a million of them, so the bill is $40,000. On Kapture a lead recording, with its video and proof, is $0.001 with your own connected storage. Here is what the same million cost.
$40,000$1,000
Kapture price with your own connected storage.
Case 03 · Four Cents · 33 s
The bill, before and after
Questions this case answers
- What does a lead recording cost per lead?
- Per-recording vendors charge from about four cents a recording, and some quote enterprise volume behind an annual minimum. On Kapture a lead recording, with its video and proof, is one token: $0.001 at any volume, with your own connected storage.
- What should a million lead recordings a month cost?
- With your own connected storage, a million recordings on Kapture is a million tokens: $1,000 at the flat $0.001 rate. If Kapture also builds and hosts the form, each one is five tokens, $0.005, with your own storage, or 15 tokens, $0.015, on KX21 storage.
- Is the recording kept somewhere I control?
- Yes. Kapture writes the replay and the proof record to your own bucket. If you leave, the records stay with you.
Read the case file
CLIENT We're being charged four cents for every lead recording. We have a million of them.
DISPATCH A million recordings at four cents. Hold on. Team's on the way.
JORDAN Show us your bill.
THE BILL LEAD RECORDINGS 1,000,000 · PER RECORDING $0.04 · TOTAL $40,000
JORDAN What do they charge per lead recording?
CLIENT Four cents.
JORDAN How many recordings do you have?
CLIENT About a million.
REY Forty thousand dollars to record your leads. The same million on Kapture: one thousand.
Kapture is the product this case closes on. Kapture price with your own connected storage. See Kapture, sign up or log in.